About Us

about_us

Our Mission

TrueFocus Automation is committed to providing the most efficient and accurate software bots to the U.S. title insurance and mortgage industries. Allow us to demonstrate how you can harness the capabilities of Robotic Processing Automation (RPA) to bring value to both your employees and clients.

Our Why

The real estate mortgage closing process involves a large number of manual, redundant and mundane tasks. Far too often, these tasks are assigned to well-paid staff whose time would be better spent on more challenging but valuable work and building relationships with your customers. Thankfully, through TrueFocus Automation, there’s a better way.

Our Promise

We are dedicated to helping our industry leverage RPA technology to lower employee attrition, shorten processing times and enhance the customer experience. Automation will empower you to perform tasks in a more efficient and effective manner.

Our Story

With two decades of experience serving the title insurance and mortgage industry nationwide, our top executives established TrueFocus Automation in Plano, Texas in 2018. Our vision is to leverage the power of Robotic Processing Automation (RPA) to steer our clients away from manual, monotonous, and error-prone processes and towards efficient, precise, and scalable systems.
Meet Our Team

Our Awesome Team

Jimmy Lewis

CEO & Co-Founder

A veteran of the mortgage, title, and real estate industry since 2003, Jimmy has helped drive growth with several reputable brands, including several title and mortgage technology providers. During his career, Jimmy has been involved in numerous elements of the title operations process as well as product development. Before co-founding TrueFocus, he was the Vice President of Sales with Advantium Mortgage Banking Solutions. He and co-founder, Sridhar, met in 2006 during their lengthy tenure with SLK Global BPO. Jimmy achieved his MBA in Business Administration and Management from Kent State University, and his Bachelor of Science degree from the University of Nebraska-Lincoln.

Sridhar Loganathan

COO and Co-Founder

With over 20 years of experience in the title and settlement services industry, Sridhar has held multiple operations leadership positions focused on business process management services, automation, and strategy. Before co-founding TrueFocus, Sridhar led SLK Software Services’ robotic process automation COE. Sridhar was with SLK Global from 2001 to 2018, where he experienced most aspects of the title operations process. As Vice President – Head of BFSI Operations and Product Strategy, he led the way to identifying new opportunities and developing new products as well as managing the entire product development life cycle for one of the industry’s largest settlement services solutions providers. Sridhar received his degree in Mechanical Engineering from Bangalore University.

Our Products

Automation Solutions

Custom Bot Development

Automation-as-a-Service (AaaS)

Title Hunter®